TIL(Today I Learned), a weekly live show with marketing subject matter experts, hosted by Public.com VP of Marketing Katie Perry, kicks off in grand fashion. Katie Wall, Creative Agency Partner at Instagram joins Katie to learn how brands of all sizes can better tap into the creative canvas of Instagram Stories.
Tune in to learn:
- How to create content for the vertical space
- Why speed is critical for earning and maintaining attention
- How to evolve your strategy to be more open to learning from creators versus just mimicking the advertising space
Today I Learned ("TIL") is a weekly live show, airing 12pm ET on Thursdays as part of Social Media Week’s SMW+ streaming platform. TIL is hosted by Katie Perry, VP of Marketing at Public.com. Being a startup marketer means wearing about a thousand hats at once. At one moment you could be executing a social strategy and the next you could be analyzing data for a report or presentation. Marketers in general tend to seek out advice from people who have similar knowledge to them. We go to conferences to connect with like-minded people and connect with them on Twitter. But as a startup marketer, building a diverse network of specialists around you is key to success. Everyone's an expert in something, and so this show will bring on people with specific skills to learn about how they honed their craft, and how to emulate their success yourself.