It’s time for another exciting conversation on the future of music marketing. This episode’s theme? Playlist Culture! During the conversation host Jesse K and special guest Tuma Basa, Director of Black Music and Culture for YouTube to dive deep into music and artist discovery.
Before their conversation, Jesse sits down with Bonin to discuss the evolution of playlist culture and how Triller makes it easy for fans to discover new music and artists on their platform.
Hosted by Jesse Kirshbaum, Beats, Bytes and Brands, presented by Triller, is a show about the future of music marketing and how innovations in social media and shifts in consumer behavior are reshaping how music is made, consumed and shared and how brands will need a music strategy to ensure they keep pace with culture.