Episode #3 Overview

This week, Marcus and Olivia are joined by special guest Eric Hultgren, Director of Social Media and Content Marketing of MLive Media Group, to dive into creator culture and the communities that bind them. What does a relentless pursuit to create actually look like in action? Why is being platform-agnostic key to success in being a creator?

Tune in and learn:
- How to find extraordinary stories in the ordinary
- The top 3 characteristics of successful creators
- The perfect ad to reach content creators

C3: Culture, Consumption, Communities Overview

C3 is a web-series that explores the relationship between culture and consumption and how it manifests within a community of like-minded people. The literature refers to these groups as cultures of consumption—sneakerheads, hackers, runners, cosplayers, DIYers, etc. Every episode, we will investigate a different culture of consumption with a guide/guest who self-identifies as a member of the community. Together, we will dive into the cultural characteristics that govern the collective and informs their shared consumption activity.