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How El Pollo Loco Tripled Its Digital Sales in 2020

Breakthrough

  • Sep 22, 2020
  • 12:00 pm ET
  • 40 min
  • Airs weekly
  • Episode #6
Episode #6 Overview

Are you trying to pivot your strategies for a growing digital audience? During a new episode of Breakthrough Toby sits down with a seasoned pro, Andy Rebhun, VP of Digital at El Pollo Loco, to explore his journey in the QSR space, the brand's pivotal to digital, the state of consumer marketing, the future of the restaurant business, and much more. Tune in and learn: - How hyper-personalization can be a highly effective and impactful way to drive higher brand engagement over time - How to lean into social listening to inform your most important decisions during a time of uncertainty - How the influx of contactless experiences will continue to gain traction and reinvent the restaurant model



Breakthrough Overview

Breakthrough with Toby Daniels, Founder and Executive Director of Social Media Week, will broadcast live every Tuesday to spotlight breakthrough brands, products and services, the leaders behind them and the stories of creativity, innovation and application that led up to these moments.

Neil Davidson

Host

Neil Davidson

CEO, HeyLab



Andy Rebhun

Guest

Andy Rebhun

VP, Digital Officer, El Pollo Loco

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